About Me

Picture of Suzanne Richards

Mentor, friend, T-shirt fitter?

Hear me out. You may have a regular t-shirt that’s okay. Does the job. Just like you may have product copy that does okay. But a t-shirt made just for you might stay tucked in better, or hide extra weight. And when you reach for a shirt, you grab that one because it just seems more comfortable. Products are like that, too. Create thoughtful content in every moment of a customer journey and they will reach for your product every time.

Suzanne Richards getting pinged by everyone saying they are not on this project (turn volume down)

It all started when…

I was a child in Davis, California. I spent my childhood riding bikes, catching tadpoles in Putah Creek, and staying out until dark, or until I could hear my mom’s frantic voice calling me. I mastered funerals for lizards (I’m ordained in 3 religions, including Lizard and Goldfish).